At the moment, hospitality, retail, and even QSR brands are examining the role that voice-activated assistants could play in complementing service and sales staffs at their respective hotels and stores.
But those categories are also likely to be influenced by the use of voice-activation in entertainment, automotive, and consumer electronics to improve and differentiate their product offerings, notes Dina Abdelrazik, Research Analyst, at Parks Associates.
“In the auto industry, voice assistants are not only a consumer-play in allowing for more human engagement and interaction with the driver but it’s also a safety play,” Abdelrazik says. “Voice commands help consumers keep their hands on the wheel instead of reaching for their smartphone or in-vehicle infotainment system.”
From the article "Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?" by David Kaplan.
There was a lot to like about the originals on Go90, and my sense from using the service was that the programming wasn’t the problem. Peter Berg’s docuseries QB1 about elite high school quarterbacks i...
For those who think Amazon has the clout to steal away Netflix subscribers, the logic there isn't too easy to follow: the $9 price point for the new service simply isn't compelling enough to siphon aw...
Market research and consulting company Parks Associates' 360 View: Digital Media & Connected Consumers report that claims that 29 per cent of US broadband households get most of their news from social...
According to research from Parks Associates, the majority of American consumers (60%) buys or leases their residential gateway from their internet service provider (ISP). However, existing gateways ar...
