%202016%20Logo.PNG)
The latest numbers announced by Parks Associates shows that Apple is still leading the smartphone market but the lead is not as big as we thought it will be with Samsung, their biggest rival tagging closely behind them.
Based on the smartphone market share numbers right now, Apple and their iPhone holds a total of 40% while Samsung holds about 31%. The two brands are currently far ahead of the rest of the best with the next in line being LG with only 10% of shares.
From the article "Apple iPhone Still Ahead, Top Rival Not Far Away" by motoringcrunch.com
Raj then moved on to talk more specifically about voice search. He referenced research from ComScore last year which stated that by 2020, 50% of searches will be conducted via voice. Further research...
According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...
In the next five years, Business Insider estimates that brands are going to spend around $5 trillion on the Internet of Things. For a third year in a row, the subject has dominated CES, the global con...
OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...
