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September 17, 2016
A survey of 1,250 U.S. adults from Coldwell Banker Real Estate and Parks Associates found 71 percent want “a move-in ready home.”
Now 45 percent of those polled said move-in ready could mean new construction. And new-home sales nationally are at their highest in nearly a decade.
For existing homes, pollsters found “move-in ready” condition was boosted by updated heating/cooling (according to 85 percent of those who wanted move-in ready living); updated kitchen and bathrooms (83 percent); and new appliances (74 percent.)
From the article "Anxious About Real Estate? 6 Trends Making Housing Worrisome" by Jonathan Lansner.
And in a 2023 SmartRent and Parks Associates survey, renters ranked WiFi as their third priority, tied with laundry facilities and following only rent and safety. From the blog, "The Best WiFi Solu...
A 2023 study conducted by Parks Associates showed that interactive video can increase engagement for streaming platforms, and interactive ads might produce the same effect for advertisers. From the...
Even though data suggests that some Americans still rely on smartphones for internet needs, Kristen Hanich, director of research at Parks Associates, says the percentage of mobile-only consumers in th...
“Video-viewing households report watching on average more than 21 hours per week on a TV, accounting for half of their viewing hours,” said Sarah Lee, Research Analyst, Parks Associates. “Video con...
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