Providing market intelligence for more than 35 years

In The News

Anime fans' hard streaming choices

The unusual deal is seen by industry experts as a sign that anime distributors won’t be able to survive alone against Amazon and Netflix.

CrunchyRoll, based in San Francisco, is the most popular dedicated anime streaming service in the U.S., according to a 2016 ranking by Parks Associates, a market research firm. The platform even ranks in the top 10 overall subscription services, just below HBO Now and ahead of Showtime.

“There’s no question that consumption is changing,” said Colin Decker, chief operating officer at CrunchyRoll. The company differentiates itself by building online fan communities and hosting its own anime convention — initiatives that bigger streaming companies don’t do.

From the article "Anime fans' hard streaming choices" by David Ng.

Previously In The News

Epix Enters the Direct-to-Consumer Streaming Fray

Though Epix is trying to take advantage of this trend as a portion of consumers self-bundle with video, the challenge will be to ensure that Epix is part of that bundle. A recent study from Parks Asso...

TV antennas are making a comeback in the age of digital streaming

Billy Nayden, an analyst for the research firm Parks Associates, said the TV antenna resurgence is a byproduct of consumers feeling overwhelmed by the many viewing platforms available. Some are even s...

Confused by all those streaming services? This app is here to help

A Parks Associates survey found that 31% of households had four or more streaming subscriptions in the third quarter of last year, up from 14% a year earlier. The number of streaming platforms has pas...

CuriosityStream Expands Its OTT Video Model

The experimentation with business models can help draw new subs and provide a point of differentiation, added Brett Sappington, senior director of research at Parks Associates . He said three SVoD...