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October 01, 2015
According to an August report by research firm Parks Associates, 86% of all media-streaming products sold to US households with broadband in 2014 consisted of Amazon, Apple, Google and Roku's devices and it is estimated that around 86 million media-streaming devices will be sold globally in 2019. "This has the potential to hurt Amazon as much as it does Apple and Google. As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons," said Barbara Kraus, an analyst at Parks Associates.
From the article "Amazon to stop selling Apple TV and Google's Chromecast on its marketplace" by Kedar Grandhi.
Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other...
Apple TV is another example of the company’s hardware strategy falling flat. According to Parks Associates figures from the first quarter of 2018, Amazon and Roku combined control more than 50% of the...
Like all streaming services, Disney+ saw strong growth during the pandemic but competitor Netflix reported losing subscribers last quarter. But Disney+ is cheaper than Netflix – an increasingly import...
“Across the nation, all sorts of internet service providers have gained two new competitors,” says Kristen Hanich, the research director for Parks Associates, referring to T-Mobile and Verizon. “They...
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