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October 01, 2015
According to an August report by research firm Parks Associates, 86% of all media-streaming products sold to US households with broadband in 2014 consisted of Amazon, Apple, Google and Roku's devices and it is estimated that around 86 million media-streaming devices will be sold globally in 2019. "This has the potential to hurt Amazon as much as it does Apple and Google. As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons," said Barbara Kraus, an analyst at Parks Associates.
From the article "Amazon to stop selling Apple TV and Google's Chromecast on its marketplace" by Kedar Grandhi.
Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...
Those who prefer streaming video-on-demand aren’t shy about sharing passwords. About 6 percent of U.S. broadband households use an over-the-top video service paid by someone living outside of the hous...
More people are buying smart home devices, and connecting them through platforms or systems like smart speakers and hubs. So says a new report from Parks Associates which found that 35 percent of smar...
Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to...
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