Netflix is by far the biggest online streaming video service. Last week, researcher Parks Associates estimated that about half of all U.S. households with a broadband Internet connection subscribed to Netflix at the end of 2015, while only about one-quarter report having a subscription to Amazon so that they can stream video. (Amazon itself doesn’t disclose the number of people who subscribe to Prime or who use Prime Video regularly.)
From the article "Amazon Takes On Netflix With $8.99 Monthly Video Streaming Service" by Joan E. Solsman.
Due to the increased competition and number of partnerships, OTT video service penetration will increase by more than 85 million households from 2017 through 2022, Parks Associates has estimated, and...
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