In May, a white paper by Parks Associates, a market research firm, compiled with Iris, a cyber protection company, found among 10,000 internet-connected households surveyed, nearly half reported experiencing at lease one privacy or security issue in the past year.
Some 72 percent of respondents were worried about the security of the personal data collected by smart devices—a concern Amazon has recognized, but says it designs all its products "with privacy and security in mind."
From the article, "Amazon Shuts Down Smart Home for a Week Over Racist Slur Claim," BY ALEKS PHILLIPS.
TV customers have a high rate of starting and stopping many new OTT services. Parks Associates says that with the exception of Netflix and Amazon Prime, OTT services experience churn rates exceedin...
New research from Parks Associates found that more than one in five consumers plan to purchase a voice-controlled smart speaker with a personal assistant in 2017. Interest in the category is growin...
More than one in five (22%) of U.S. broadband households plan to purchase a voice-controlled smart speaker this year, according to Parks Associates. From the article "Santa More Likely To Bring Sma...
The home entertainment market is consolidating around the smart TV, with the TV now being the most commonly used platform for accessing video content, according to Parks Associates. Consumers are b...
