"Over the past 18 months and longer we've seen a renaissance in live content, and a lot of that content is moving online with consumer habits," said Brett Sappington, senior director of research at Parks Associates.
"It isn't just traditional broadcasting but is Facebook Live and Periscope, and now Twitch is live-streaming content," he told TechNewsWorld.
"Amazon is getting rights to cover sports, which a few years ago would have been unthinkable -- so this just shows how the market is changing," Sappington added. "For a company that has online and cloud services, it makes sense for this live play."
From the article "Amazon's DVR Scheme May Be Taking Shape" by Peter Suciu.
According to market research firm Parks Associates, Sling ranked as the tenth most popular online-TV services, based on subscribers. Last year, Sling ranked sixth. But the drop isn’t because Sling is...
Parks Associates' holiday shopping research shows that millennials will lead the smart home and CE purchasing the holiday season, with 46 percent reporting high intentions to buy at least one device a...
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
In their Tuesday webinar on advancements in smart home technology, Sean Wargo, senior director of marketing intelligence at AVIXA and Brad Russell, research director, connected home, at Parks Associat...
