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"Over the past 18 months and longer we've seen a renaissance in live content, and a lot of that content is moving online with consumer habits," said Brett Sappington, senior director of research at Parks Associates.
"It isn't just traditional broadcasting but is Facebook Live and Periscope, and now Twitch is live-streaming content," he told TechNewsWorld.
"Amazon is getting rights to cover sports, which a few years ago would have been unthinkable -- so this just shows how the market is changing," Sappington added. "For a company that has online and cloud services, it makes sense for this live play."
From the article "Amazon's DVR Scheme May Be Taking Shape" by Peter Suciu.
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A new Parks Associates whitepaper, sponsored by Ooyala, reveals the importance of connected device apps for the monetization of video services as they are now the second most used method for consumers...
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