In The News

Amazon Nixes Apple/Google Video Streaming Device Sales

October 01, 2015

If a device does not “interact well” with Prime Video, it is no longer welcome in Amazon’s marketplace.

At least that’s what the online retailer said in an email alerting its sellers that Apple TV and Google Chromecast device inventories would be removed on Oct. 29, and no new listings for the products will be allowed, Bloomberg reported yesterday (Oct. 1).

The move shows how far Amazon is willing to go to promote its own streaming services and devices, even if that means sacrificing potential revenue from the sale of competing products.

But some see the company taking such a firm stance against products that don’t fit in with its own retail strategy as a damaging move.

“This has the potential to hurt Amazon as much as it does Apple and Google,” Barbara Kraus, an analyst at Parks Associates, told Bloomberg.

“As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons.”

From the article "Amazon Nixes Apple/Google Video Streaming Device Sales" by PYMNTS.com

Previously In The News

The Top Retailers in Home Entertainment 2019: The Golden 12

Amazon also offers transactional (both purchase and rental) and subscription streaming through Amazon Prime Video, continuing to forge partnerships with cablers such as Cox, which added the service to...

Apple Looks To Expand Healthcare Presence

“Apple has been enormously successful with its technology and brand power among consumers, so Apple’s entry into the healthcare industry is at least beneficial in raising consumer awareness of excitin...

Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

Report: Pay-TV Subscriptions to Drop 27% by 2024; Streaming Apps to Pick Up the Slack

Pay-TV services are showing their age as subscribership continues to fall, leading to a projected 76.7 million subscriber decrease by 2024, according to a report by Parks Associates. This drop wou...

‹
1
2
...
88
89
90
91
92
93
94
...
719
720
›