In The News

Amazon Nixes Apple/Google Video Streaming Device Sales

October 01, 2015

If a device does not “interact well” with Prime Video, it is no longer welcome in Amazon’s marketplace.

At least that’s what the online retailer said in an email alerting its sellers that Apple TV and Google Chromecast device inventories would be removed on Oct. 29, and no new listings for the products will be allowed, Bloomberg reported yesterday (Oct. 1).

The move shows how far Amazon is willing to go to promote its own streaming services and devices, even if that means sacrificing potential revenue from the sale of competing products.

But some see the company taking such a firm stance against products that don’t fit in with its own retail strategy as a damaging move.

“This has the potential to hurt Amazon as much as it does Apple and Google,” Barbara Kraus, an analyst at Parks Associates, told Bloomberg.

“As a retailer, I want to give people a reason to come to me. When I take out best-selling brands, I take away those reasons.”

From the article "Amazon Nixes Apple/Google Video Streaming Device Sales" by PYMNTS.com

Previously In The News

Survey Says: The Future of Smart Homes and Appliances Has Arrived

According to researchers at Harvard University, Americans spent nearly $420 billion on home improvements and repairs in 2020, as households modified living spaces for work, school, and leisure in resp...

Smart TVs: Today’s center of video aggregation and opportunity —Industry Voices: Erickson

Smart TVs are viewed as must-have devices by an increasing number of US homes, and they are the only streaming video product category to have risen in adoption continuously throughout the pandemic. Ho...

Report: Viewers Say Churn is Based on Lack of New, Original Content

According to Parks Associates, it only gets worse from here. In its 2022 “OTT Streaming Trends to Watch” white paper, their data shows that the average churn rate was 40% in 2020. Right now, the avera...

How many video devices do you have? About seven, survey finds

According to Parks Associates, nearly 40 percent of U.S. broadband households are watching multiple streaming services like Netflix, Amazon Prime and Hulu on those devices. With high numbers of str...

‹
1
2
...
102
103
104
105
106
107
108
...
719
720
›