Will the rumored new model help Apple TV get back up the rankings?
If recently released data from Parks Associates is correct, Apple TV slipped down from third to fourth place in the rankings of the most popular streaming media device based on U.S. sales for 2014.
The reason for Apple TV’s fall? Amazon’s Fire TV and Fire Stick, introduced last year. According to the data, Roku is currently in the top spot with 34% of the market, followed by Google’s Chromecast with 23%. As 9to5Mac points out, however, the rumors of an upcoming new version of Apple TV likely had an impact on sales with some consumers opting to wait for the new model. According to rumors, Apple will unveil a new model at its press event on September 9, alongside a new iPhone, a new iPad, and more.
From the article "Amazon Fire TV is selling better than Apple TV" by Kia Kokalitcheva.
Roku faces massive, deep-pocketed competitors — but so far the 700-employee company has more than held its own in the streaming-media device market. In the first quarter of 2017, Roku had 37% share of...
The irony is that YouTube TV may well get the growth it’s seeking sooner than anybody expects. Late last year a Parks Associates survey determined that the nascent YouTube Red was consumers’ seventh-f...
Google’s Chromecast streaming-TV device didn’t lose ground, but given that it’s only utilized as a streaming TV device by 17% of streaming video viewers — despite launching in 2013 with considerably l...
There’s no doubt people will check out Quibi, particularly with stay-at-home directives set to run through the end of April. “America right now is a captive audience starved for something to do,” says...
