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May 17, 2016
The new features arrive as Amazon has gained traction in the marketplace. While Roku remains the most popular streaming media player, according to Parks Associates, Amazon has moved into a second place tie with Google's Chromecast.
Roku's market share fell from 34% to 30% of streaming devices purchased from the first quarter of 2015 to the first quarter of 2016, the research firm says. Amazon and Google each sold 22% of devices -- Amazon increased its share from 16% last year, while Google's fell from 23% -- while Apple TV earned 20%, up from 13%.
From the article "Amazon Fire TV Gains Market Share, Voice Upgrades" by Mike Snider.
The majority (61%) of households that do not own and do not intend to purchase a smart home device could be persuaded by reduced household bills or insurance discounts, according to the study, compris...
“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels,...
Month-to-month digital media analysts continue to follow “churn” issues — entertainment consumers who drop or add services. A 2018 Parks Associates report says about 18% of U.S. broadband households c...
Finding the right streaming formula is a key test for Fox, even if it’s still early days. Fox Nation currently has 200,000 to 300,000 subscribers, according to research firm Parks Associates. (Compare...
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