The new features arrive as Amazon has gained traction in the marketplace. While Roku remains the most popular streaming media player, according to Parks Associates, Amazon has moved into a second place tie with Google's Chromecast.
Roku's market share fell from 34% to 30% of streaming devices purchased from the first quarter of 2015 to the first quarter of 2016, the research firm says. Amazon and Google each sold 22% of devices -- Amazon increased its share from 16% last year, while Google's fell from 23% -- while Apple TV earned 20%, up from 13%.
From the article "Amazon Fire TV Gains Market Share, Voice Upgrades" by Mike Snider.
In the short term, consumers are more than happy to keep paying for multiple services. According to a report published by Parks Associates in June 2021, 46 percent of US homes with broadband-level Int...
In the next five years, Business Insider estimates that brands are going to spend around $5 trillion on the Internet of Things. For a third year in a row, the subject has dominated CES, the global con...
OTT video service subscriptions are increasing a year after the start of the global pandemic. Parks Associates’ latest research of 10,000 US broadband households finds 82 percent of U.S. broadband hou...
Investors are still apparently eager for more as the company continues to pivot toward a services-based model from its current focus making boxes for streaming television—a focus that, so far, has bee...
