A 2023 study by research firm Parks Associates found that nearly 75% of U.S. households with internet service were concerned about the security of their personal data, while 54% reported experiencing a data privacy or security issue in the past 12 months, an increase of 50% over five years.
From the article, "Amazon, Best Buy, Google may soon sell home smart devices with ‘hacker-safe’ label" by Bob Woods
Are smart thermostats the next subsidized security business model? Yes, according to new data from Parks Associates, which reports more than 50 percent of U.S. broadband households would be willing to...
Data and privacy fears rank second among consumer smart home concerns. More than half of U.S. adults (58%) fear lack of privacy from device manufacturers who have access to data, real-time conversatio...
Why are integrators important to Amazon? Quigley calls custom integrators “the new architects” of the smart home. He cites data from Parks Associates that even though 60 percent of consumers say th...
A hot topic in health today is the importance of getting a good night's sleep. According to research by Parks Associates 25% of consumers are very concerned about a lack of quality sleep. This is not...
