Providing market intelligence for more than 35 years

In The News

Amazon’s Fire TV overtook the Apple TV in US sales during 2014

A refresh of the Apple TV is definitely coming at the right time. According to a new report from Parks Associates, Amazon’s Fire TV outsold Apple’s streaming video device in the United States in 2014.

Roku continues to lead the pack with a 34 percent market share. Google nabbed 23 percent of sales. Amazon overtook Apple for third place.

The report said that 20 percent of U.S. households with broadband own some type of streaming media player while 8 percent use a streaming stick like Google’s Chromecast.

Interestingly, the report did note Apple TV actually led the Fire TV in usage.

From the article "Amazon’s Fire TV overtook the Apple TV in US sales during 2014" by Brent Dirks.

Previously In The News

US consumers want emergency, security smart home features

The Strategy Analytics figures jibe with a recent report from Parks Associates that found 42 per cent of new security installations include a smart home device such as a door lock, light, or thermosta...

Is Your Digital Health Strategy Thriving, Surviving Or Non-Existent?

More people than ever before are using technology to monitor and track their own health or the health of a loved one. According to the global market research firm Parks Associates, the fitness tracker...

Sprint Owner Softbank To Buy ARM For IoT In Big Post-Brexit Deal

In particular, Cisco said that the new products target distributed and mobile businesses that may need full coverage for headquarters, branch offices, or even employees connecting to the network from...

Cisco Launches Cloud-Based Security Portfolio

In particular, Cisco said that the new products target distributed and mobile businesses that may need full coverage for headquarters, branch offices, or even employees connecting to the network from...