We have known for some time now that Roku and Amazon have dominated the United States streaming market. Now according to Parks Associates Roku and Amazon now control almost 70% of the market. This leaves the Apple TV, Android TV, and Chromecast to fight over the last 30%.
“The adoption of Roku and Fire TV streaming media players continues to grow at the expense of Chromecast and Apple TV,” said Parks Associates Senior Analyst Craig Leslie.
From the article "Amazon & Roku Control Almost 70% of The US Streaming Player Market" by Luke Bouma.
Video subscribers’ appetite for OTT video continues to climb, with more households purchasing more than one service. New research from Parks Associates revealed that over 50% of U.S. OTT subscripti...
Brett Sappington, senior director of research at Parks Associates, kicked off the first annual Pay TV Show detailing some of the emerging challenges and opportunities for the pay TV space. He broke...
The growing popularity of smarter timepieces helps explain why smartwatches are co-opting features previously associated with fitness trackers and GPS sports watches, says Parks Associates analyst Kri...
"User experience defines the operator's video services for consumers," said Brett Sappington, senior director of research at Parks Associates in a statement. "Every pay-TV service and streaming video...
