Providing market intelligence for more than 35 years

In The News

'All On' In Las Vegas: Kicking Off 2024 at CES

Smart Home opportunities and challenges were also discussed at the Parks Associates CONNECTIONS Conference. A panel featuring Nancy Goldberg, NAGRA EVP and CMO, took the pulse of consumer concerns about privacy and security in the connected home space and highlighted statistics that support the latest developments in the connected home space. Read more about the key takeaways from the panel here.

From the blog post, "'All On' In Las Vegas: Kicking Off 2024 at CES" by Tim Pearson

Previously In The News

Cord-Cutting: How Far Will It Go?

In another telling study late last month, Parks Associates found that more than half of all US OTT households now subscribe to multiple OTT services, up from just 20% three years ago. Of these multi-O...

Tivo Drops New TV Platform Ahead of CES

User experience defines the operator’s video services for consumers,” said Brett Sappington, senior director of research at Parks Associates. “Every pay-TV service and streaming video service is worki...

Mozilla Trumpets Altered Reality Browser

Virtual reality needs its own kind of Web browser because the Web currently is designed for 2D, said Hunter Sappington, a researcher with Parks Associates. "As solutions like Mozilla's become more...

Study: 17% of US Broadband Homes Own Both an Internet-Connected Entertainment Device & a Smart Home Device

Research from Parks Associates shows 17% of U.S. broadband households own both an Internet-connected entertainment device and a smart home device. The IoT research firm will host the sessions for Inte...