And, oh yeah, there are already quite a number of STBs that allow for streaming content that includes programming from so-called broadcast and cable networks as well as the major streaming services such as Netflix, Hulu, et al (Chromecast, Roku, Apple TV, Amazon Prime, etc. etc. etc.) plus some originally built for gaming (Playstation, Xbox, Wii, etc.). Some 31% of TVHH have streaming players with a Parks Associates study indicating another 14% will add them this year!
From the article "Alert! Will the Cable Eco-System Begin To Crash Tomorrow?" by PAUL S. MAXWELL.
In other OTT highlights Parks Associates will cover their latest research in “Adoption, Churn, and the Risky Lives of OTT Video Services;” while panel “Mobile Video’s Explosion: Personalized TV Has Ar...
In order for a virtual helpmate to run your life, it needs to engage with the providers of all the services you rely on, from your calendar app to your Uber ride. Those providers must either partner w...
“Importantly, all of these services have increased their subscriber base over the past year,” said Parks Associates. “The top five OTT services have stayed consistent, primarily through maintaining or...
Netflix beats all its streaming-video rivals both on number of members and success rate of keeping them signed up, a new study said Thursday. But the rest of the over-the-top market doesn’t need to...
