Parks Associates estimates that about a quarter of the new TVs sold in 2010 were able to connect to the Internet. The same group forecasts that this will reach 76% by 2015. These predictions make sense to me, though it’s not all about streaming content from Web sites.
From the article, "HDTV Almanac - NeTV Sales to Grow" by Alfred Poor
Research firm Parks Associates recently found that 79% of U.S. broadband households are concerned about data security or privacy issues, for instance. Meanwhile, the soaring use of the Zoom platform h...
A recent study by Parks Associates, a technology-based marketing and research company, finds that 44% of US broadband households own speakers, 37% own headphones bought separately from a phone or musi...
As for why dealers change their offerings, there are many possibilities. According to the Parks and SSI study, competitive forces are key. It could also be driven by the consumer, as more homeowners a...
A study from Parks Associates found that “one-third of smart device owners in U.S. broadband households have increased usage of their devices during the COVID-19 pandemic, including 46% of smart door...
