Not only are consumers saying video aggregators are simple to navigate across, but they also value having a single bill for all their apps. OTT bundling is a key source of revenue for pay TV and other home service providers, recent Parks Associates data shows.
From the article, "91% of viewers like streaming aggregation, survey says" by Masha Abarinova.
While participating in the ISC West event at the Sands Expo and Convention Center in Las Vegas this week—one of the premiere events in the security industry—research firm Parks Associates released new...
Gaming console manufacturers know they face an uphill battle as the mobile gaming market continues to steal consumers’ attention. But a series of reports from Parks Associates shows just how much trou...
Parks Associates held their CONNECTIONS conference this week with sessions and keynotes that examined the innovations, business models, and trends around the connected (or smart) home market. Among th...
Parks Associates released a study on Wednesday that found almost half of home security owners in the United States have a security system that connects wirelessly to sensors. In addition, nearly 50...
