European research from Parks Associates shows 8 per cent of UK broadband households have at least one smart watch. These wearables, which can connect to the Internet, create new health, mobile payment, and smart home opportunities for companies in the IoT ecosystem, according to the firm’s consumer research project Connected Consumer in Europe.
“The IoT concept is so all encompassing it is easy to miss its practical implications for specific markets, industry players, and consumers,” said Jennifer Kent, Director, Research Quality & Product Development, Parks Associates. “Consumer IoT is all about the connected lifestyle, which is expanding beyond smartphones in a meaningful way, creating new applications for people to live independently and monitor their health.”
From the article "8% of UK broadband homes own a smart watch" by Advanced Television.
To present the content for this session, the TecHome Builder Summit is bringing in one of the leaders in home technology research. Tom Kerber, the director of IoT strategy for Parks Associates, will b...
"The expansion of mobile device platforms to wearable form factors creates many opportunities for developers to build new services and applications," said Harry Wang, director, health and mobile produ...
A new study from Parks Associates confirms earlier studies from ComScore and eMarketer this year: Roku is running away with the streaming device market while Apple is lagging way behind, controlling a...
Parks Associates' data of 2015 HDTV streaming video player unit sales spurred AppleInsider to write: "Apple saw a big boost in market share thanks to the launch of the fourth-generation Apple TV with...
