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October 16, 2018
A recently released report from Parks Associates, “Smart Product Market Assessment: Networked Cameras,” estimates that 7.7 million standalone and all-in-one networked/IP cameras will be sold in the U.S. in 2018, with $889 million in associated revenues. These findings are based on a survey of 10,015 U.S. broadband households that are owners of networked cameras, which was conducted in the fourth quarter of 2017. The data show that 7 percent of networked camera owners who were surveyed purchased their cameras from security dealers, while more than 90 percent were purchased from other sources.
From the article "7.7 Million Standalone & All-in-One Networked/IP Cameras Expected to Be Sold This Year in U.S."
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KEY STAT: Net Promotor Score (NPS) increases in direct proportion to the number of subscriptions per user. High NPS means higher product satisfaction means greater service adoption. - Parks Associates...
A 2023 study by research firm Parks Associates found that nearly 75% of U.S. households with internet service were concerned about the security of their personal data, while 54% reported experiencing...
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