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March 16, 2016
According to a new Parks Associates study, digital media usage varies based on OS brand and carrier. iPhone users consume more media than Android and other operating systems. T-Mobile and Sprint customers have the highest incidence of daily music consumption among U.S. carriers - over 75% of subscribers for T-Mobile or Sprint listen to streaming music daily, versus 66% of Verizon users.
From the article "68% Of Smartphone Users Stream Music Daily" by www.hypebot.com
“Innovations such as voice have resonated with consumers, quickly creating new opportunities for companies to leverage voice as a user interface within the consumer IoT,” said Elizabeth Parks, SVP, Pa...
Over 80% of us subscribe to some form of pay TV service, whether cable- or-satellite based. We get hundreds of channels, most of which we do not watch. And while the service is generally good, the mon...
It’s one of the biggest arms races of the 21st century—literally. Once the preserve of hardcore fitness junkies, the activity tracker industry has exploded into the mainstream and is now set to surpas...
According to a recent report from research firm Parks Associates, services that stream television channels via the internet — known as virtual multichannel video programming distributors (vMVPDs) — ha...
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