The study from Parks Associates found that more than half (63%) of U.S. households say they are not familiar with or know nothing about VR.
Younger generations appear to be more familiar with virtual reality, with twice as many Millennials saying they are interested in purchasing a VR headset by the end of this year. Within that age range, 12% of males said they intend to purchase a VR headset and 5% of females said the same, according to Parks.
From the article "63% In U.S. Say They Are Not Aware Of Virtual Reality" by Chase Martin.
Parks Associates estimates that 30% of Netflix (NFLX) subscribers are getting the premium service tier, up from 21% in late 2017. Meanwhile, the share of subscribers getting the lowest-priced tier has...
Password sharing has serious economic consequences. In 2019, companies lost about $9.1 billion to password piracy and sharing, and that will rise to $12.5 billion in 2024, according to data released b...
Only about 22 percent of U.S. homeowners have a professionally monitored home-security system, and most of those have been installed by the companies, said Parks Associates senior analyst Brad Russell...
Meanwhile, August Home and Walmart are testing a service that uses a smart lock to open the door for a delivery person to leave an online-ordered package inside. The Assa Abloy acquisition gives Au...
