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Tablets and smartphones are the hottest consumer electronics items this year, and consumers tend to reach more often for Apple's iPad and iPhone, according to Parks Associates. Research released Thursday suggests U.S. consumers plan to spend 33% more on consumer electronic devices this holiday season, compared with last year.
The total amount is increasing from $793 per household in 2011 to $1,058 in 2012. The survey of 2,500 U.S. broadband households, fielded in October and November 2012, found 63% of households plan to make a CE purchase, up 37% in the same year-ago period.
From the article, "55+ Use Tablets As Multitasking Tool" by Laurie Sullivan.
Digital TV-video viewing continues to climb -- but it's still way behind traditional TV consumption. Parks Associates says U.S. broadband households spend on average 1.3 hours per week watching...
As this litte blurbette points out, broadband households spend about 1.3 hours per week watching video on a tablet and 1.6 hours watching on a smartphone, but that’s compared to “almost 20 hours pe...
But also, Parks Associates also reports this week that 46% of all broadband households also have a game console connected to the Internet and 28% use it as their primary connected device. And of th...
Really serious hiding-under-a-rock just kills me. So when I read an account of the CableFax Innovation Summit that happened a few weeks ago, I had the same surprised reaction. At this meeting of se...
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