The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professional installation since 2020 has still generated robust revenue growth, according to a recent research survey.
This Parks Associates Research Report, “5 Top Residential Security Trends to Watch in 2023,” delivers the latest residential security facts and trends to help you make informed decisions on capturing new customers through careful business strategy evolutions. Topics include:
Get your free copy to get survey results and recommendations for new security solutions to offer.
From the article, "5 Top Residential Security Trends to Watch in 2023," by Security Sales & Integration.
Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have sta...
Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...
TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...
The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...
