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The residential security industry has gained millions of households due to the explosion of DIY offerings and COVID-19. While in 2022 the home security system adoption slowed, the rebound of professional installation since 2020 has still generated robust revenue growth, according to a recent research survey.
This Parks Associates Research Report, “5 Top Residential Security Trends to Watch in 2023,” delivers the latest residential security facts and trends to help you make informed decisions on capturing new customers through careful business strategy evolutions. Topics include:
Get your free copy to get survey results and recommendations for new security solutions to offer.
From the article, "5 Top Residential Security Trends to Watch in 2023," by Security Sales & Integration.
That 50 percent figure gets a lot of play: In April 2015, Parks Associates reported that 50 percent of U.S. broadband-enabled homes had an SVOD subscription. In March 2016, NPD Group reported that 52...
When consumers can get a streaming video service with live channels and an on-demand library for $15 per month, their $80 per month cable or satellite service starts to look like a poor value. That's...
Yet despite the fact that a study by Parks Associates last year found that subscription video on demand (VOD) services like Netflix stand to lose $500 million per year due to password sharing, VOD exe...
Luring and keeping customers is becoming harder as the online streaming market gets more crowded and subscribers, freed from cable television's contract model, can cancel service with a click of the m...
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