Smart locks contribute enhanced convenience as well as increased security, two of the principal driving factors in any smart device sales. In fact, a recent Parks Associates study found that 45% of smart home device owners cite convenience as the primary reason for purchase, while 38% made the purchase in order to protect their home and family.
From the article "5 Mistakes to Avoid When Selling Smart Locks" by Nick English.
CE research data from Parks Associates finds 36% of US broadband households who returned a specified CE or smart home device in the last 12 months cited difficulty in setup, installation, and usage as...
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And without further ado, the following list selected by SIA’s Women in Security Forum, in partnership with SSN, will be profiled in each issue of SSN in 2022: Arathi Ajay, IoT Sales Specialist - Ed...
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