45% of European broadband households own a smart TV, according to new research from Parks Associates.
According to the study, the highest percentage of households is in Germany, where over 50% of broadband households have this Internet-connected CE device.
“Europe has served as an early market for new online video services,” comments Brett Sappington, Director, Research, Parks Associates. “As the wave of OTT video breaks across European markets, new opportunities for partnerships are opening up among OTT services, CE manufacturers, and pay-TV providers. At CONNECTIONS Europe, we will explore the unique value of the user interface, the role of devices such as smart TVs and streaming media devices, and future opportunities that will shape the progression of OTT video services.”
From the article "45% of Western European broadband homes have smart TVs" by Thomas Campbell.
There's a wide range of devices to be aware of when you move in to a smart home, including door locks, alarms, security cameras, garage-door openers, lighting systems, smoke detectors, and irrigation...
Parks Associates: Smart Watch Purchases to Ramp Up Over Next 12 Months, Parks Associates Forecasts —- New research from Parks Associates indicates smart watch adoption has nearly doubled, from 4 perce...
By launching its own marquee shows, Hulu hopes to keep subscribers on its service longer. That’s important because Hulu has high turnover rate. A report from Parks Associates found that 7 percent of U...
The changes are especially noticeable at Hulu, which is owned by parents of the very television networks — Fox, ABC and NBC — threatened by changes in the way we watch TV. Hulu has set itself apart by...
