“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels, senior analyst, Parks Associates. “It also opens avenues for ongoing services, such as tech support and data management, that are key to ensuring a positive user experience.”
Nearly a quarter of broadband households own at least one smart home device, according to Parks. Of consumers who do not own or plan to purchase a smart device, 54% do not perceive that such a device wouold benefit their lives.
From the article "43% Plan To Purchase A Smart Home Device This Year: Study" by Chuck Martin.
According to research from media company Parks Associates, pay-TV sports subscription revenue in the United States reached $13.1 billion in 2022 and is expected to keep on growing, with an approximate...
About 80% of U.S. internet connected households own a network router, according to new data from Parks Associates, which cited a quarterly consumer survey of upwards of 10,000 U.S. households. The...
Parks Associates’ Consumer Electronics Dashboard, derived from quarterly consumer surveys of 8,000 US internet households, reveals 80 per cent of US internet households own a home network router. “...
“The implications for companies like T-Mobile, which can offer this affordable alternative without cutting into other aspects of their businesses, or for a potential disrupter looking to make waves in...
