“Having smart home devices pre-installed in the home creates an immediate opportunity to demonstrate specific value propositions in safety, energy management and convenience,” stated Patrice Samuels, senior analyst, Parks Associates. “It also opens avenues for ongoing services, such as tech support and data management, that are key to ensuring a positive user experience.”
Nearly a quarter of broadband households own at least one smart home device, according to Parks. Of consumers who do not own or plan to purchase a smart device, 54% do not perceive that such a device wouold benefit their lives.
From the article "43% Plan To Purchase A Smart Home Device This Year: Study" by Chuck Martin.
In addition, the device's interoperability will be important. According to a recent study by Parks Associates and reported in Retail Dive, 75% of consumers who plan to buy a smart home device believe...
You would probably guess right if you were asked “What are the top three digital video subscription services?” They are 1. Netflix 2. Amazon Video and 3. Hulu. No surprises there. But what about numbe...
According to the Parks Associates survey, 55 percent of Americans with at least one chronic condition aren’t speaking with their primary care physician any more than once every three months. What’s wo...
But what makes Spain unique in Western Europe is that about half of households have broadband but not pay TV, one of the highest internet-only household rates in Europe, according to research firm Par...
