Charting the growth of esports, research company Parks Associates says that 41 percent of esports fans report they would pay for a subscription to watch online events, and 39 percent would pay on a per-event basis. That's going to grow into a huge profit center, as Parks also found that 10 percent of households with broadband connectivity watch esports, while 62 percent of those households play video games at least one hour each week.
From the article "41% of Esports Fans Would Pay for a Subscription, Says Parks" by Troy Dreier.
Parks Associates’ newly released report, Smart Smoke and CO Detectors: Market Assessment 2024 reveals smart smoke/CO detectors generated $771 million in revenue in the U.S. in 2023, with growth projec...
Parks Associates’ Smart Home Dashboard, quarterly consumer research featuring surveys of US internet households, finds 45 per cent of US internet households have at least one smart home device and 18...
At NAB Show today, Parks Associates released new research, The Viewer Journey: Navigating Streaming Options, revealing U.S. Internet households now consume 43.5 hours of video per week on average acro...
While at Quickplay, Drake was named a Top Leader in Technology by Parks Associates and he helped the firm earn the distinction of being named a Google Media Industry Partner of the Year for two consec...
