According to Parks Associates, three-fourths of US broadband households access this content at least once per month.
The research comes from one of three recently released research deliverables by Parks Associates that examine consumer demand for personalized services, entertainment and app strategies, and the impact of OTT and user-generated content on video production and distribution.
From the article "35% Of US Broadband Homes Watch User-Generated Video" by www.broadbandtvnews.com
Streaming is continuing to replace other forms of viewing. As pay-TV subscriptions continued to wane in 2020, the number of households subscribing to multiple streaming services reached 61%, up from 4...
And companies are already catching on. Amazon, Apple, and Roku (ROKU) allow consumers to buy individual channels through their platforms that they can pay for through a set billing option and view usi...
These devices are proving to be quite popular, too. It’s estimated that the number of video doorbells sold in the U.S. in 2022 will top 5 million, according to the market research companies Parks Asso...
Paul Erickson, research director of entertainment and consumer electronics at Parks Associates, said the “DWTS” move is smart programming and a win for both ABC and Disney+. "They’re looking at ‘Da...
