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October 10, 2016
According to Parks Associates, three-fourths of US broadband households access this content at least once per month.
The research comes from one of three recently released research deliverables by Parks Associates that examine consumer demand for personalized services, entertainment and app strategies, and the impact of OTT and user-generated content on video production and distribution.
From the article "35% Of US Broadband Homes Watch User-Generated Video" by www.broadbandtvnews.com
A recent report from Parks Associates found 66% of customers subscribing to an FWA service from a wireless operator “consider their plans to be at a fair or good price.” This was a significantly highe...
A study by Parks Associates revealed that 59 per cent of OTT subscribers favour bundled services, combining OTT with other home subscriptions. Such bundles offer simplicity, value, and convenience, al...
Amazon’s Prime Video has now overtaken Netflix as the most-subscribed-to streaming service in the United States, according to data from the research firm Parks Associates. From the article, "The St...
A research study by Parks Associates evaluated insurance opportunities in smart homes and found that 33% of U.S. households with internet would switch their homeowners or renters insurance provider to...
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