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October 10, 2016
According to Parks Associates, three-fourths of US broadband households access this content at least once per month.
The research comes from one of three recently released research deliverables by Parks Associates that examine consumer demand for personalized services, entertainment and app strategies, and the impact of OTT and user-generated content on video production and distribution.
From the article "35% Of US Broadband Homes Watch User-Generated Video" by www.broadbandtvnews.com
“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom executive vice president of data strategy and...
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Fear about missing out on the next big video audience has spurred programmers like HBO, CBS, Showtime and others to launch their own personal versions of Netflix. But the money generated by their new...
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