Providing market intelligence for more than 35 years

In The News

35% Of Large Builders Adding Smart Tech To New Homes: Study

“All builders report smart home technology is highly popular with consumers, and connected products are rapidly replacing non-connected models as standard in the home,” stated Brad Russell, research director, connected home, Parks Associates. “New consumer experiences, such as the current impact of COVID-19 on working at home, will increase the value proposition of smart home tech among consumers.”

The majority of large-scale home builders offer smart home technology to increase the appeal of the house and sales price, with smart lights, thermostats and door locks typically offered as standard, and smart appliances and smart water devices usually offered as upgrades, according to Parks.

From the article "35% Of Large Builders Adding Smart Tech To New Homes: Study" by Chuck Martin.

Previously In The News

Self-Driving Cars Could Be $20 Billion Boon to Hollywood

In January, Jennifer Kent, connected car analyst for Parks Associates, said we may also be nearing connectivity in cars that would support video streaming. She projected it would take three to five ye...

Amazon Prime Music Still ‘Most Popular’ US Subscription Service

Unsurprisingly, Amazon has never announced a specific figure for Prime Music listeners, although the company’s digital music boss Steve Boom said last year that “Prime Music has several million people...

Smartphone Owners Like Sounds Of Streaming

According to research firm Parks Associates, smartphone owners spend more time per day listening to music on their device compared to other major entertainment activities, and 68% of smartphone owners...

Weekly Music Publishing Update 2.17.17: Chance The Rapper, Amazon, Anghami, Streaming Partnership & More

According to a report published by Parks Associates, there is a dark horse in the streaming market: Amazon Prime Music. The company's senior analyst says, "Nearly one-half of streaming music subscribe...