More than 330 million 4K UltraHD TVs will be sold globally by the end of 2019, an increase from two million in 2013.
This is according to a new report from Parks Associates, Connected CE: Trends and Innovation, which notes that, of US broadband households planning to purchase a flat-panel TV in 2015, 56% think that 4K picture quality is an important feature.
Among flat-panel shoppers not planning to buy a 4K TV, 42% were unfamiliar with 4K/UHD technologies, and 44% felt either that the price was too high or that the picture quality was not worth the premium cost. The research firm will discuss its connected CE and consumer research during a special session on next-generation TVs at CEDIA EXPO 2015, October 14-17 in Dallas, Texas.
“In addition to 4K, picture technologies such as high dynamic range (HDR) and wide color gamut (WCG) are being introduced to the market,” said Barbara Kraus, Director of Research, Parks Associates.
“The combination of these picture technologies will produce more saturated colors, more dynamic images, and pictures that look more lifelike.”
From the article "330m 4K UHD TVs sold globally by 2019" by Robert Briel.
New research from Parks Associates finds that Roku is the most popular brand of streaming media players, making up 43% of streaming products among homes that use those devices. While Roku devices r...
42% of American households with internet now own at least one smart home device, according to the market research firm Parks Associates. From the article, "The hidden cost of smart home technology"...
Recent insights from the Electronic Security Association (ESA) and Parks Associates reveal a surge in popularity for connected cameras and video doorbells, aligning with heightened post-pandemic conce...
Parks Associates research in partnership with Adeia reveals 47 per cent of US internet households report familiarity with at least one AI technology, such as tools like ChatGPT or AI-powered image edi...
