- Research
- Research Memberships
- Smart Home
- Visibility Memberships
- Consumer Electronics and Entertainment
- Consulting
- Broadband and Mobility
- Primary Research
- Connected Health and Wellness
- MDU / Multifamily
- SMB
- Events
- Event
- Company
- About Parks Associates
- Consumer Electronics and Entertainment
- Consumer Electronics Devices
- Video Services: OTT, Pay TV
- Entertainment Content: Video, Audio, Gaming
-
Research
Smart Home
Smart Home Devices, Automation, Controls
Residential Security
Energy Management
Consumer Electronics and Entertainment
Consumer Electronics Devices
Video Services: OTT, Pay TV
Entertainment Content: Video, Audio, Gaming
Broadband and Mobility
Mobility
Wi-Fi and Home Networking
Support Services
Connected Health and Wellness
Wellness and Fitness
Independent Living
Telehealth
- Events
- White Papers
- Newsroom
- Company
- Consulting
- Contact Us
“Overall OTT video usage in the UK favours broadcasters,” said Brett Sappington, Director, Research, Parks Associates. “The most popular OTT video sources in the UK include BBC’s iPlayer, ITV Player, 4oD (now All4), and Demand5 — all catch-up or on-demand offerings from broadcasters. New OTT video market entrants, especially those with paid services, will have to provide unique value in order to make substantial gains. However, the demand for interesting content is strong enough that there are market opportunities for new OTT video players. Nearly 20 per cent of UK broadband households have recently used a Netflix service, despite the free OTT catch-up options.”