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March 15, 2016
However, a recent report from Parks Associates claimed that mooching leads to humongous losses of $500 million a year for the streaming video industry. The online black market for streaming accounts is thriving, and this is the major concern of Hastings and Plepler since stolen login credentials are sold at a discount in such markets.
From the article "31 Percent Of U.S. Netflix Viewers Don’t Pay For It" by Aman Jain.
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Parks Associates has announced that the churn rate for OTT video services is 19% of US broadband households, indicating roughly one in five households have cancelled an OTT service in the past 12 mont...
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