We've been saying for more than a year that Apple TV is due for a major makeover; compared to competitors such as Roku, Chromecast, and Amazon Fire TV, the streaming media player is clearly dated—the last refresh appeared in 2013. Apple fans need not worry, though. It sounds like that overhaul will finally arrive in about two weeks, in the form of a fresher look, a new operating system, and some enhanced features.
The timing—linked to the Sept. 9 press event for the new iPhone 6—couldn't be better. A survey released last week by market research firm Parks Associates has revealed that, based on 2014 sales, Apple has slipped to number four in the streaming media player market, trailing not only Roku and Chromecast, but also Amazon Fire TV.
From the article "3 Upgrades to See on the Next Apple TV" by James K. Willcox.
New data from Parks Associates found that 40% of internet households live-streamed content over the past 90 days. The Dallas-based research firm found that live-streamed video consumption reached near...
The report also revealed that 29% of consumers would rather watch a live stream of an event than attend the event itself, and that a third of 18-24 year-olds share deeper connections with online video...
“Currently, more than 60% of U.S. broadband households claim to know little or nothing about virtual reality,” said Parks Associates, in a statement. According to the report, virtual and augmented...
Parks Associates says that as smartphones and tablets become the norm at most organizations, organizations are beginning to deploy wireless display technology in the workplace. “It used to be that...
