A report released by Parks Associates this year found that small, local security dealer businesses are struggling to keep up with national tech-first, online-first players with a presence in multiple markets. Online-first players are all pulling from the same bag of tricks, so you need to create some magic of your own. Having a unique product mix can set you apart in the field.
From the article, "3 Tips for Assessing Your Product Lines for 2024" by Lew Brown
All data is from the recently released OTT Video Market Tracker from Parks Associates. “OTT is definitely gaining traction across Europe. We are seeing new OTT video services spring up but not as m...
Churn isn’t just an issue for traditional pay TV providers. Over-the-top services suffer it as well, of course. Parks Associates revealed OTT data yesterday showing that at the end of 2015, approximat...
“Pay TV operators have always had rich content libraries but the content was hidden behind archaic user interfaces. A next-generation UI combined with recommendation boosts consumption and monetizatio...
Jashin Yeh Panza, whose father is the star of the Chinese brush-painting service, says one 90-something-year-old customer calls her office if she isn’t regularly uploading new videos. “She [said] she...
