Netflix has some of the most loyal customers among streaming video services. While 52% of U.S. broadband households subscribe to Netflix, just 5% cancelled a subscription (including free trials) in the last 12 months, according to research from Parks Associates. That compares extremely favorably with Amazon, Hulu, and the aggregate "others" category.
From the article "3 Reasons Amazon's New Prime Video Doesn't Threaten Netflix" by Adam Levy.
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A recent Parks Associates survey finds that about 4 in 10 U.S multi-dwelling apartment residents say they're open to bundling internet services with their monthly rent. What's more, over three-fourths...
Apple and Samsung are leaving competitors LG and Motorola in the dust. New research from Parks Associates shows, for example, that LG has dropped to just 9% of consumer-reported brand share, behind Ap...
