A recent survey by Parks Associates indicates that 17% of U.S. broadband households now own both an Internet-connected entertainment device and a smart home device. As voice interactions become more common, consumers preferences will shift towards smart home devices and streaming services that operate in tandem. Streaming services will need to compete not just on the cost and product selection, but on the variety of integrations offered with other connected services and voice assistants present in the customers’ homes.
From the article "3 Interesting Ways Technology is Shaping the Entertainment Industry" by Andrew Arnold.
The latest entry in our 2025 Security Industry Predictions series is Elizabeth Parks, president and chief marketing officer at Parks Associates, which produces research about what’s going on in the ph...
Consumer technology research firm Parks Associates is launching its new Strategic Consulting Unit, a new initiative designed to help companies refine their strategies and product and service offerings...
Parks Associates’ Home Services Dashboard, an ongoing research project analyzing consumer surveys of 8,000 US Internet households, reveals ARPU for traditional services bundled with home Internet incr...
Parks Associates estimates $13 billion in annual revenues for professional monitoring of residential security systems and video devices by 2025. Going forward, we project the strongest growth for prof...
