Nearly a quarter of millennial heads of household are over the top (OTT)-only, which is higher than the national average of 15% among US broadband households.
According to research from Parks Associates, 61% of millennials subscribe to both pay TV and OTT services, which is also higher than the national average of 52%.
From the article "23% Of Millennials Are OTT-Only Broadband Households" by Monica Heck.
According to a report published by Park Associates, Apple enjoyed the major chunk; however Samsung does not lag behind, with a 31 percent market share. “Apple remains the dominant smartphone manufa...
The Top OTT Video Services, as ranked by Parks Associates: Netflix, Amazon, Hulu, MLB.TV, WWE Network, HBO Now, Crunchyroll, NFL Game Pass, TheBlaze, Sling TV. From the article "Infographic: WWE To...
Parks Associates has released its updated top 10 list for subscription over-the-top (OTT) video services, based on number of subscribers. Netflix retained its top position while services like Sling TV...
Apple was the dominant local manufacturer by a comfortable gap between October and December, and now Parks Associates confirm the familiar status quo for the whole of last year. Namely, the research f...
