New data from Parks Associates shows 22% of US households now receive their Internet and mobile services as part of a bundle.
New Parks Associates research released at CES® 2025 shows that 22% of US households now receive their internet and mobile services as part of a bundle. This finding highlights a growing trend towards broadband expansion through the bundle of wired and wireless access. This firm is hosting CONNECTIONS™ Summit at CES today, January 7, sponsored by Schneider Electric, Alarm.com, Schlage, Shelly Group, Ubiety Technologies, SmartRent, ADT, Calix, Kwikset, Silicon Labs, ADT Multifamily, eufy, and Johnson Controls.
From the article, "22% of US households get bundled Internet, mobile services"
Over a half of US broadband households have a combination of pay-TV and at least one OTT service, Parks Associates found. Also, the research found that approximately 33% of cord-cutters would have sta...
Broadly, Roku has been able to capitalize on the secular viewership shift from linear TV to OTT platforms. In August 2017, Parks Associates found that Roku had a 37% share of the streaming media playe...
TV audiences have fractured, with over half of US households streaming OTT content daily, according to recent Parks Associates research. Advertisers have followed suit, and 2016 marked the first year...
The addition of multiroom functionality for the HomePod advances Apple's strategy for the product, said Dina Abdelrazik, research analyst at Parks Associates. "Its market entry approach was to intr...
