As has been the case for the past five years, Security Sales & Integration and Parks Associates have once again collaborated on the annual Residential Security Dealer Survey (a.k.a. Residential Market Report).
Now in its sixth year, the 2018 survey was fielded in August and September, and lends key insights into the leading trends, opportunities and challenges. A few more than 200 security dealers participated in the survey. Not all dealers respond to all questions, so question base numbers and margins of error percentages vary.
From the article "2018 Residential Security Market Report: Home Monitoring Fees, DIY on Upswing" by Tricia Parks and Scott Goldfine.
“As far as a timeline, three to five years seems a little aggressive,” stated Glenn Hower, an OTT analyst at Dallas-based market research firm Parks Associates. “I don’t think it’s possible.” From...
For a home or apartments to be move-in-ready today, smart devices of all kinds need to be part of the space for 25 percent of U.S. broadband customers, according to new research from Parks Associates....
Surveys by consulting firm Parks Associates found that many people who signed up for Prime Video's free 30-day trial were not converting to subscribers. About 34% of people surveyed by Parks Associ...
“With this partnership, we can deliver more relevant messages to Roku consumers for products and services that interest them,”said Kern Schireson, Viacom’s executive vice president of data strategy an...
