Providing market intelligence for more than 35 years

In The News

2016: The Year of ____?

A Parks Associates-run Connections Summit panel about converged video services here at CES took a stab at what 2016 will be the Year Of with respect to video, and with the understanding that 2015 was the Year of OTT.

As you might imagine, the answers ran pretty closely to the core businesses of the panelists.

From the article "2016: The Year of ____?" by Jeff Baumgartner.

Previously In The News

#TBT: Rated ‘M’ for mobile; Before Alexa, there was Jeeves and SMS search… this week in 2005

DALLAS-The number of households that use Wi-Fi technology for home networking has now surpassed the number that use Ethernet, according to a new Parks Associates survey. According to the “Global Digit...

CES 2021 continues today. Here's how to watch CNET's Day 2 livestream from home

Brian Cooley will look at whether technology can make the case that we keep doing almost everything from home. He'll talk with Jennifer Kent, senior director at Parks Associates; Paul Lee, global head...

About 20% of U.S. broadband households get live TV through an antenna, Parks Associates says

The percentage of U.S. broadband households that use digital antennas in their homes increased to 20% near the end of 2017, up from 16% in early 2015, according to Parks Associates. "Increasingly,...

The probability of success for ESPN+

Parks Associates analyst Brett Sappington agreed that it will be compelling for some customers, particularly due to content that won’t be available elsewhere like MLS games and some of the college spo...