A new Parks Associates report, Connected Consumer in Europe, reveals Spanish consumers are more likely than consumers in other Western European markets either to have never had pay-TV or to have cancelled pay-TV in favour of online video sources.
From the article "2015 Sees 16% Spike In Pay-TV First-Timers In Spain" by Thomas Campbell.
However, while work on that puzzle continues and multiple companies look for a way to get streaming subscribers to stay in one place, customer churn is still high. Or, as Parks Associates describes it...
New research out this week from Parks Associates found that Chromecast makes up just 11% of all streaming players installed in the United States, down from 21% three years ago. Meanwhile, Roku’s U.S....
Password sharing cost streaming companies about $9.1 billion last year, according to data from the research firm Parks Associates. From the article "The streaming wars are flooding us with TV".
The deal is a coup for Beck, whose network has struggled to find carriage with some traditional cable systems. Sling, which launched in early 2015, has emerged as one of the most popular services for...
